Thursday, October 7, 2010

Mirage Boardshort



"In collaboration with Timeslice Films, Rip Curl took on an ambitious bullet-time campaign shoot in Malaysia's Sunway Lagoon Wavepool with lead surfers Mick Fanning, Stephanie Gilmore, Owen Wright and Matt Wilkinson.

The revolutionary campaign captures surfing in a way never seen before, with the final visuals baring more resemblance to a fight scene from the famous Matrix movies than a promotional surfing video.
"

This is sick

2 comments:

  1. that is pretty nasty...I had always kind of wandered how they do that

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  2. i think that's really cool... though I was slightly disappointed that they shot it pretty much with a rig in a straight line... it doesn't give it a full 3D look to the movement... almost looks like post work... I'd of thought they'd have curved the rig a little bit to get it a more 3-dimensional Matrix-y view...

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